Course Overview
Rural Marketing (Module #2) – Rural Marketing Research:
Rural marketing is process of developing, promotion and distribution of goods and services, to cater to the needs and wants of the rural population. Rural marketing is a process through which urban goods and services are promoted and distributed in the rural areas and the rural goods and services are promoted and distributed in urban areas.
Through this course you will learn about Introduction, marketing research process & evolution of rural marketing research, consumer behavior, marketing mix and new product development.
Target Customers:
- Sales Managers
- Analysts and entrepreneurs
- Brand Managers
Pre-Requisites:
- 12th pass
- Passion to learn